This publication on direct marketing alternatives—with emphasis on niche, specialty and value-added crops—features many farm case studies, as well as information on enterprise budgets and promotion/publicity. A new section discusses implications of Internet marketing and e-commerce for agriculture.
ATTRA - National Sustainable Agriculture Information Service Publication
Katherine L. Adam, Radhika Balasubrahmanyam and Holly Born
Fayetteville, AR: ATTRA - National Sustainable Agriculture Information Service
November 01, 1999
Reports and Guides
Direct Marketing, Farmers Markets, Local / Regional Food Systems